That extra something
The IfM Institut für Markenwert GmbH (Institute for Brand Equity) is an internationally experienced, independent consultancy firm for brand evaluation and value-based brand management. Companies in various sizes and from different sectors use the Institute for Brand Equity as know-How-Laboratory for practically all types of development, management, and monitoring tasks revolving around the subject of brand.
The strategic investment of 2hm & Associates with an equity holding in the Institute for Brand Equity has the objective of combining strategic market research together with brand management. Both companies are unified in their understanding of brand management: brand management is more than communication. Brand management is an economical discipline! From this innovative consultancy services are created, which lead to measurable increased success along the lines of „determining values, creating values and maintaining values”.
2hm & Associates and the Institut für Markenwert have set the goal of acheiving quality leadership in the market in regards to brand evaluation and brand management.
IfM Institut für Markenwert GmbH
Managing Director Holger Schunk
60327 Frankfurt am Main
Telephone: +49 69.96 88 55 30
Telefax: +49 69.96 88 55 55
2hm BS - Business Services
As a full service provider, 2hm BS offers service & call center management, dialog marketing, data management and IT services. Our services optimize your complete customer management. Here we rely on professional, field-proven processes and the most modern technology. A strong team made of experienced CRM professionals, data experts, IT specialists, project managers and multilingual interviewers form the base.
3hm Automotive GmbH has been liquidated and no longer exists as this legal entity. The 2hm Competence Center Automotive under the leadership of Hans Herrmann has taken over all projects of 3hm Automotive GmbH as of August 1, 2008. Hans Herrmann has over 25 years of automotive sector experience. 20 of those years he was Manager of Marketing Strategies at a renowned automobile industry supplier. In his role as Senior Executive Consultant Hans Herrmann works daily within the automotive world and brings his knowledge to specific customer projects. As "Director of Competence Center Automotive" he is responsible for all direct customer contact within the 2hm & Associates automotive sector business.
2hm & Associates emphasizes it's strategy of offering their customers sector-oriented expert solutions.
2hm & Associates GmbH
Contact: Hans Herrmann
Telephone: +49 6131.37 16 60
Telefax: +49 6131.37 16 50